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Challenge: Genworth corporate partners needed a more user-friendly online application for their group sales site to increase. Simplify content for easier consumption, but also provide type “A” personalities with an educational component to satisfy their need for specific details. Make the registration process simple and intuitive.

Solution: Using Flash and DHTML relevant information is associated with the linear process of learning/applying. Integrating a dual pane navigation provides a tutorial-like learning section while also enabling users to be guided confidently through the application process. User persona’s, paper prototypes, and competitive analysis findings continually aided in architecture decisions.

• View Wireframes (615k pdf)

Challenge: Start-up auction portal needed a way for their stores to easily manage, monitor, and maintain their online business, as well as connect with the Bidfly community.

Solution: Develop concept storyboards for a Business Dashboard application using DHTML and Flash to create an integrated and simplified CRM and IMS web-based solution.

• View Storyboards (new window)